About
Downtown West Allis

Business Improvement District

Downtown West Allis Business Improvement District (BID) is a not for profit
organization established to serve the merchants and property owners. Our major focuses include the revitalization of the historic business district through business development initiatives and the promotion of the district businesses through aggressive marketing and organizing several special events. Our most notable events include the Annual Downtown West Allis Classic Car Show and the West Allis Ala Carte street festival, each drawing thousands of visitors to downtown West Allis.


A Main Street Community
Downtown West Allis

Business Improvement District


In 2001, Governor Scott McCallum selected Downtown West Allis as a Wisconsin Main Street Community. The Main Street Program is a technical assistance grant which provides historic business districts with small business support, redevelopment materials, design assistance, and organization guidance. There are over 30 Wisconsin communities including Chippewa Falls, Sheboygan Falls, Pewaukee, Watertown, West Bend and more! 
West Allis is truly honored to be part of this successful and proven program.

There's Only One...Your Hometown Downtown West Allis!

HOW DOES THE MAIN STREET PROGRAM WORK?

ORGANIZATION: Builds partnerships among diverse groups - property owners, merchants, residents, bankers, public officials, the business association and civic groups - who must work together to improve and maintain the downtown.

PROMOTION: Reestablishes a strong, positive image to compete with other shopping districts, rekindling community excitement and involvement as well as improving sales. Promotion ranges from street festivals to retail merchandising, from community education to aggressive public relations.

DESIGN: Attention must be paid to all visual elements of the downtown area - not just buildings and storefront renovations, but public improvements, rear entry clean-ups, signage, landscaping, window displays and graphic materials.

ECONOMIC DEVELOPMENT: Strengthens the existing business district while recruiting new stores to provide a balanced retail mix.


MISSION STATEMENT OF DOWNTOWN WEST ALLIS
BUSINESS IMPROVEMENT DISTRICT

"Build a Positive Image that Encourages Customer Growth and Community Involvement"

Board of Directors
Downtown West Allis

Business Improvement District

Doug Persich, DDS - President West Allis Dental Care
Tom Miller-Vice-President Steakhouse 100
Timothy Klare - Treasurer M & I Bank
Don Falk - Secretary B & K Bar Supplies
Chet Parker - BID President The Wedding Centre
Alex Geiger - BID Vice-President Model Empire
Gloria Hawkins Hawkins Clock Center
Jackie Ellington DC Ellington Company
Stephanie Halfmann Blue
Jim Mejchar Citizen
Patrick Schloss Ex Officio City of West Allis
 

Events
Assistance/Grants

7231 W. Greenfield Avenue
West Allis, WI 53214
(414) 774-2676

promotions@downtownwestallis.org

Calendar of Events & Meetings